The number of mobile app downloads is rapidly growing. It was 178 billion in 2017, reached 205 billion in 2018, and is estimated to be over 350 billion by 2021. These figures show the growing interest in mobile apps and why more investors are putting money on mobile app development. However, more than half of […]
Category Archives: Software-apps
Having most of the workforce switching to working remotely during the pandemic has a real impact on traditional work and management practices. In many companies, most employees and managers are now experiencing 100% remote collaboration for the first time. To adapt to this new normal, multiple methods are put in place to manage teleworkers by […]
With the increasing use of mobile apps, there’s another discipline that is quickly growing: Mobile App marketing. The number of apps available is constantly increasing, and it’s harder than ever to get your app noticed by users. But some tools can help you get more visibility and downloads. If your app is available on iOS, […]
The number of mobile users (smartphones and tablets) has grown significantly in recent years to reach 5,15 billion people in 2020. Of course, many companies are taking advantage of this trend. In addition to their traditional websites, they are investing in the development of mobile apps to be closer to their customers by offering them […]
First thing first – What is App Store Optimization? ASO is a set of techniques aimed at improving the visibility of an application as well as its ranking in the search results of an app store such as the Apple Store or Google Play. Simply put, it is the actions that make an application easier […]
When you create a mobile app, one of your main goals is to get as many users as possible. But it is important to know how to acquire these users. So your success relies a lot on the different user acquisition techniques you use. Today, we all know that people like to spend their time […]